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Shoptimised feed optimisation platform interface illustration

Foundation of Performance

Feed Optimisation Platform

Take control of your product data, fix visibility issues, and improve performance across Google Shopping. No dev work. No guesswork. Just better results from the feed you already have.

The Problem

Your Products Aren’t Showing, and You Don’t Know Why

Most Google Shopping issues don’t come from your campaigns, they come from your feed. Products end up with 0 impressions or in front of the wrong audience, due to poor titles that don’t match search intent, missing or incorrect attributes and Google Merchant Center issues suppressing visibility.

Basic Feed Tools

What Most Platforms Offer

Formats XML/CSV for Merchant Center
Basic IF/THEN text replacement rules
No performance APIs linked
Algorithm still decides which products show
Poor visibility in the wrong markets

VS

Shoptimised Intelligence 

Built to maximise Shopping performance

Formats XML/CSV for Merchant Center
Advanced Regex and dynamic logic mapping
Multiple APIs linked for performance plus logic
Algorithm control and search term influence regained
Strong visibility in the right markets

The Solution

Inside the Intelligence Layer

Three modules working together to identify feed issues, build smart rules, then test and prove what actually converts.

1

Feed Health Check

Quickly identify issues in your feed data, structure and content with a feed audit.

2

Rule Engine Builder

Create complex IF/THEN rules without writing code. Map custom labels, append search terms, and fix data at scale.

3

A/B Testing Modules

Run controlled tests on feed changes to prove what drives higher conversions.

Shoptimised — Rule Builder
0K+
Feeds Cached Per Day
£0m+
SKUs Processed
0hr
To Measurable Impact

Deep Capabilities

Every Lever You Need to Win the Auction

One place to audit, optimise, and test. No jumping between tools.

Feed Health & Audit

Run a feed audit to spot missing data, inconsistencies, and issues that limit visibility. You get a prioritised list of fixes, so you know what to tackle first.

Explore Health Tools

Title & Attribute Optimisation

Improve titles and attributes at scale using rules. Add relevant terms, tidy categories and product types, and keep key fields consistent across your catalogue.

Explore Optimisation

Rule Engine & A/B Testing 

Build complex conditional logic without writing code, then run statistically rigorous split tests to prove exactly what drives clicks and conversions.

Explore Rules and Testing

Simple Transparent Pricing

Every plan includes the core platform features. Pay only for the scale you need.

All include: Product Edits, Optimisation Rules, Performance Rules, Automated Audits & Google CSS Premium

In-House

£0.99
/month

For in-house teams and small agencies managing a handful of feeds.

INCLUDES
10 User Logins
3 Optimised Output Feeds
Max 100,000 Products per Feed
Feed Output Channel: All
Start your Free Trial
14 Day Free Trial 

Small

£0.99
/month

For growing brands and agencies managing multiple clients or channels.

INCLUDES
20 User Logins
10 Optimised Output Feeds
Max 100,000 Products per Feed
Feed Output Channel: All
Start your Free Trial
14 Day Free Trial 

Medium

£0.99
/month

For larger catalogues and agencies that need more feeds, users, and control.

INCLUDES
40 User Logins
30 Optimised Output Feeds
Max 100,000 Products per Feed
Feed Output Channel: All
Start your Free Trial
14 Day Free Trial 

Large

£0.99
/month

For high-volume brands and agencies running lots of feeds across multiple accounts.

INCLUDES
60 User Logins
50 Optimised Output Feeds
Max 100,000 Products per Feed
Feed Output Channel: All
Start your Free Trial
14 Day Free Trial 

!

Scaling beyond 50 Feeds? As your catalogue grows, you can add extra product feeds whenever you need them. Each additional feed is £10 per month, keeping pricing predictable as you scale.

Trusted by Industry Leaders and Award-Winning Agencies

What Our Customers Say

Shoptimised helps maximise the value of your product data to improve visibility, activate overlooked SKUs, and drive measurable growth across your existing catalogue.

I’ve been using Shoptimised for some time now, and it has become a really strong addition to my Google Ads activity. The feed optimisation tools have helped me push a much broader product range, with excellent ROAS on products that previously struggled to convert. Getting started was smooth from day one. The onboarding was efficient, the team quickly understood my goals, and they moved fast to implement everything. I’m genuinely pleased with the results and happy to recommend Shoptimised to anyone looking to improve feed performance and scale eCommerce sales.

IndigoSEO Jaime, Founder

Really love working with the team at Shoptimised. Being agency-side, we have had a lot of experience with different providers, and I can say with confidence that Shoptimised are, without a doubt, the most helpful, involved, and patient. They respond very quickly and are always willing to jump on a video call for a demo or to troubleshoot. The software has also recently had a facelift, so it is extremely easy to use, even if you have never had feed optimisation experience before.

Be Found Be Chosen Jennifer, Founder & Director

I've used Shoptimised for years, and it's always my go-to feed management and CSS platform. It's super straightforward to use, and the dev team have always been great, especially with more complex requests. Response times are usually very fast, and having used platforms at over 10 times the price, Shoptimised is comparable.

Outbloom Julia, Co-Founder

I've had a fantastic experience with Shoptimised. Their team is consistently professional, fast, and incredibly knowledgeable. What sets them apart is their accessibility. They are always on hand or quick to respond, and they genuinely welcome jumping on a call to discuss project strategies. I've been working closely with Craig Lewis, who has been outstanding. He's friendly, approachable, and always brings proactive ideas to the table to help our projects grow. I would highly recommend them for their expertise and fair pricing!

Maitland Agency Michael, Senior Digital Marketing Strategist

We've worked with Shoptimised for over five years now, mainly to provide CSS and feed optimisation services for our clients. We could not recommend them enough. They are a great company to work with, and the software they provide is spot on.

s360 Nicki, Managing Director

Our agency has used Shoptimised for years across various client accounts spanning multiple industries. The feed optimisation tools and additional performance they deliver make this a must-have software when running any Google Shopping activity. The support from Scott and the team is always first class, and they go above and beyond to help our agency deliver the required level of performance for our clients. I would not hesitate to recommend Shoptimised. Go ahead and get involved. You will not regret it.

Crack Digital Simon, Director

We've been agency partners with Shoptimised for over four years now, and their solution is second to none, with its intuitive user interface, easy onboarding process, and amazing team offering great support. This allows our experts to explore leading initiatives like Incremental Sales, a low-risk solution for selling products through Shopping that are not serving in the main account, every client's dream. Will and the team always keep us up to date, and we are excited to see where our partnership goes and what you do next.

Infinity Nation Stacey, Chief Operating Officer

Is Your Feed Costing You Visibility?

Run a free diagnostic audit and uncover every error, warning, and missing attribute suppressing your feed performance. No commitment, results in minutes.

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