Powered by multiple in-house CSSs to boost your position in the auction. Beyond lower CPCs, we help your products compete more effectively.
Here's what's really happening with your bids...
By default, when you run Google Shopping ads directly through Google, they retain a margin of up to 20% on your bids before entering the auction.
A Comparison Shopping Service (CSS) partner is a Google-approved platform that runs those same ads for you, without that 20% margin requirement.
Your bid
Enter auction as
Your bid
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Four distinct, highly trusted networks to list your products across Europe - not one generic CSS.




Instead of relying on a single CSS, we operate across four distinct, highly trusted networks. Each one acts as an additional route to market, giving your products broader coverage across Europe, reducing dependency on any single source, and increasing your chances of winning in the auction.
The result is stronger visibility, improved resilience, and more consistent performance at scale.
As a Google CSS Premium Partner, we deliver enhanced performance, exclusive support, and strategic growth opportunities that help merchants scale efficiently on Google Shopping.
Reserved only for CSSs representing the top 10% of Shopping ad impressions and a minimum of 50 active merchants.
As a Premium Partner, we have a close relationship with our CSS team at Google, and can have issues escalated.
Annual Joint Partnership Plans and Quarterly Business Reviews (QBRs) directly with Google leadership.
Priority access to Google Shopping betas, new features, alpha testing, and the latest Consumer & Retail insights.
Exclusive Digital Growth Packages and co-marketing opportunities to support scaling operations and merchant acquisition.

We don't just provide a tool and leave you with it. Shoptimised combines enterprise-grade feed infrastructure with the strategic support of dedicated performance experts. Don't just take our word for it, click here to see what Google said about Shoptimised.
Whether you're a direct retailer or an agency managing multiple accounts, CSS is a no-brainer if you meet these criteria.
Our dedicated SaaS team will make the process seamless.
Access top-tier support, multiple CSS networks, and a smarter way to scale your Shopping performance across Europe.
