Expert analysis, practical guides, and strategies to improve your Google Shopping performance.
ASR brings channel, product, availability and market views together, helping teams understand what changed in Google Shopping and what needs attention next.
Shoptimised joins other European CSS providers in calling for DMA enforcement that protects competition, retailer choice and live market realities.
Google Tag Gateway and Data Manager are putting tracking quality back in focus. Here’s what retailers should check first.
Google CSS Partners can help retailers reduce Shopping ad costs, improve product visibility and get more value from Google Shopping campaigns.
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A 2023 comparison of Performance Max and Standard Shopping across 982 accounts, covering ROAS, CPC, adoption and campaign control.
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A guide to the Google Shopping auction, covering feed quality, product relevance, Merchant Center issues and promotion setup.
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A look at Performance Max growth across Google Shopping, including adoption trends, ROAS changes, Target ROAS usage and campaign control.
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A look at how ecommerce performance changed after the pandemic boom, including rising CPCs, falling demand and new challenges for Google Shopping advertisers.
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Shoptimised celebrates winning Best Digital Software at the Northern Digital Awards 2022 for its Incremental Sales software.
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Shoptimised marks 4 years of growth, celebrating team milestones, client results, industry awards and the people behind the business.
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Shoptimised celebrates winning Best Use of Data PPC at the UK Search Awards 2021, marking a proud moment for the team and its continued growth
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