Expert analysis, practical guides, and strategies to improve your Google Shopping performance.
Discounted products are often treated as one simple group in Google Shopping. Full price or on sale. That split works as a starting point, but…
The challenge with this account was clear: too much revenue was coming from too few products. Before working with Shoptimised, One Stop for Safety was…
If AI is going to read, explain, compare, and even help buy products, then product data needs to be clean, accurate, and easy for Google…
A look at Performance Max growth across Google Shopping, including adoption trends, ROAS changes, Target ROAS usage and campaign control.
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A look at how ecommerce performance changed after the pandemic boom, including rising CPCs, falling demand and new challenges for Google Shopping advertisers.
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Shoptimised celebrates winning Best Digital Software at the Northern Digital Awards 2022 for its Incremental Sales software.
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Shoptimised marks 4 years of growth, celebrating team milestones, client results, industry awards and the people behind the business.
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Shoptimised celebrates winning Best Use of Data PPC at the UK Search Awards 2021, marking a proud moment for the team and its continued growth
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