Expert analysis, practical guides, and strategies to improve your Google Shopping performance.
ASR brings channel, product, availability and market views together, helping teams understand what changed in Google Shopping and what needs attention next.
Shoptimised joins other European CSS providers in calling for DMA enforcement that protects competition, retailer choice and live market realities.
Google Tag Gateway and Data Manager are putting tracking quality back in focus. Here’s what retailers should check first.
Callum and Dan share the key AI, product discovery and retail takeaways from eTail UK Manchester.
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Marine Super Store used Shoptimised to uncover hidden product potential and generate over £4M in incremental revenue.
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Advanced Performance Rules give teams more control over product-level decisions across Google Shopping feeds.
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Segment sale products by discount depth so teams can see how different promotion levels affect Shopping performance.
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Trending products give retailers a practical starting point for building a stronger TikTok Shop feed strategy.
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One Stop for Safety used Shoptimised to reduce catalogue reliance and get more products contributing to growth.
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As AI-led shopping grows, clean and structured product data becomes even more important for product discovery.
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A practical look at how 80s Casual Classics protected feed continuity and Shopping performance during a Shopify migration.
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A behind-the-scenes look at Shoptimised’s visit to Google Dublin, from team meetings and 2026 planning to ping pong, Guinness and partnership building.
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AI shopping is changing how people discover and compare products. Here’s what retailers should start preparing for.
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Google is retiring older Shopping Content APIs. Learn what this means for product feeds, Shopping ads and PMax campaigns.
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A data-led look at Black Friday Shopping performance and how retailers should think about budget planning.
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